Individual Masters

Every member of the class selected a brand or product they wished to elevate from their current position. This resulted in complete redesign overhauls, new strategic directions. and even introduction, revival or merges to return the brands to their once glory. From research, creating our own briefs, and lastly, an omnichannel campaign, it was all completed in one semester for one main purpose: Masters. There are only ten who have receive this title and the chance to present in front of an audience of their peers, family, friends, and of course, industry professionals.